Under normal household conditions you could reasonably expect a pigment ink print on top quality paper or canvas to last 3-4 generations (80-100 years) without noticeable fading. Unfortunately, the fact is that most things that have colour will fade over time if they receive any exposure to UV light.
Understand that all testing is done under a controlled environment. No matter how much care we go to in providing the finest quality product, once it enters the purchaser’s environment we have lost control.
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